Dubai Shopping Festival 2026–27
Reviewed by Huda SalehUpdated
Dates
4 December 2026 – 17 January 2027 · Confirmed. The 32nd Dubai Shopping Festival runs for 45 days, from 4 December 2026 to 17 January 2027, as announced by Dubai Festivals and Retail Establishment.
The Dubai Shopping Festival (DSF) is a citywide season of retail promotions, raffles and events organised by Dubai Festivals and Retail Establishment, part of Dubai's Department of Economy and Tourism.
The dates are officially confirmed: the 32nd edition runs from 4 December 2026 to 17 January 2027, 45 days in total. The full programme, including shopping offers and prizes, had not been released when the dates were announced in October 2026.
The previous edition ran from 5 December 2025 to 11 January 2026, a 38-day season, according to the Dubai Media Office. For 2026–27 the organisers named mall groups including Majid Al Futtaim, Al Futtaim Malls and Dubai Holding Asset Management as strategic partners, with talabat among the partner brands.
DSF offers are mostly in-store and mall-based, with limited-time promotions and raffles. Online codes from individual stores may run alongside the festival, but they are set by each retailer rather than by DSF.
Last year
5 December 2025 – 11 January 2026. 31st edition, a 38-day season from 5 December 2025 to 11 January 2026.